How do I specify what values to show in the Dig report?
- Click options
- You can then specify to show the following values in the report
| Basic display columns |
| % category in target |
vertical percentage in the target group |
| % category in -non-target |
vertical percentage in complementary group |
| Chi2-significance |
Significance level in percentage |
| Advanced display columns |
| % category total |
vertical percentage in the total |
| % category in category |
horizontal percentage, i.e. the target groups’ part of the total |
| % non-total in category |
horizontal percentage, i.e. the non-target groups’ part of the total |
| Chi2 |
The Chi2 value, i.e. all absolute values above 3,86 is significant at a minimum level of 95% |
| Gamma |
The gamma value, indicating a correlation between -1.00 and +1.00 |
| Index |
The index rating, showing a value between -100 and +100 |
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